rules are made to control large groups of people. if the rulers see us as a large group of people, then the rulers cannot be our friends since friendship is between individuals
if the rulers liked us, they would inspire us to achieve greatness and not bring us down with no's and dont's
when the rulers enforce their rules on us we are treated like cattle
claiming to like a person while trying to control them is as much of a lie as putting a chain around a dogs neck while thinking of yourself as an animal lover
being 'morally correct' (mainstream morals are a joke) and following rules is for average people. we should all strive to be more than average and choose the red pill over the blue one
the more part of a group, idea you are the less of an individual human being you become